Discover Your Why

Your "WHY" may just be one of the most powerful tools that you will use in building your business.

You've probably already figured out an income goal. Maybe you want to make an extra $500 per month, or $1000, or $5000 or $10000 or more. But, the question that my mentor asked me is the same one I will now ask you:

Why do you want that income?
What will that money do for you?
What will it allow you to do?
What will you do with it?
Will it allow you to quit your job?
Will it allow you to donate money to a charity?
Will it allow you to travel more?
Will it allow you to spend more time with yourchildren or grandchildren?

You see, a WHY is much more than a number. It is the driving force or reason that you started to look for a home-based business or a way to make extra money from home in the first place.

You need to take a few minutes today to write down your WHY and complete the WHY worksheet I mention at the end of this article.

Your WHY is very important to keeping you focussed on constantly doing income-generating activities.

When times are tough, and you run into challenges with your business, you can simply pull out your WHY worksheet and read over why you're doing this business. Your WHY will always get you through any challenge.

Because your WHY is the most important thing in the world to you. And that is WHY you will succeed in this business.

Need a great format for discovering your WHY? Sign up for my mailing list and you'll receive it instantly along with a reprint of this article. You should print it out or copy it out and complete it now. Be honest with yourself and give it some thought.

As soon as you're done, post it up near your workspace, so that anytime you run into a new challenge, you've got your WHY to get you through it.

Use a business SYSTEM to succeed

Just because you join something, does it mean that you are "entitled" to the great rewards that are normally shown in the compensation plan or the advertising piece? ABSOLUTELY NOT! If your goal is $10,000 per month, do you feel by signing up with a network marketing company is the answer? NOT! Things just don't happen by themselves. "What do you mean, Darren, you're killing my dreams! Do you mean I have to take responsibility for my own success??" YES! It still takes WORK on your part in order to see things happen. It takes using your melon for something else besides a divider for your ears. You have to learn to earn!

When someone talks about what they have/haven't done in something I've been successful with and says, "It doesn't work!" My reply is, "No, YOU don't work!" Too many people don't do what's necessary to run their BUSINESS and blame everything on the system. They have no concept of what it takes to make the business succeed, they try to dismiss what's being taught, try their own UNPROVEN methods and expect to make it work. What ends up happening is that they quit and say it doesn't work.

Think of it this way. When a person buys into a McDonald's franchise, do they go and put a generic sign saying, "Hamburgers" or do they use the golden arches and all the pre-made bags, cups, menus, meals tables, napkins, etc? When someone gets a Subway franchise, do they call it "Mike's Subs" and hope that it works? No!!! They use the system that's already in place and just do what already works for the thousands and thousands of like-franchises! It's that simple!

A franchise is this: "A model of success passed on to others who can duplicate that success."

You need systems, concepts and a plan. You need to learn BASIC business concepts. Do what is already working! COPY what the successful franchise does! COPY what your successful mentor does! COPY SUCCESS!

Be a professional business person and not just a hobbyist that thinks their going to get rich. Learn basic business concepts and copy what is successful.